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Questions

Questions parents actually ask.

Including the awkward ones. If yours is not here, ask us directly. We would rather answer it than have you guess.

Before you book

3 questions

Every price is published on the pricing page, grouped by age band so you can find yours without learning our service names first. The list starts at £35.00. The full five-pillar diagnostic is £275.00 for ages 5 to 12, £499.00 for ages 13 to 16 and £749.00 at professional level, and the development programmes start at £875.00 for Bronze.

The price is shown in writing at every step of booking, and you pay by card at the end of it. Nothing is charged until you have seen the figure.

It depends on the service, so every price on the pricing page states its own session length. The full five-pillar diagnostic is the longest, at two sessions of 120 minutes across two days: day one is technical and athletic, day two is psychological, educational and social plus repeat measures. You choose both dates when you book, and the feedback conversation is separate and is not rushed.

The other services are shorter. Entry-level sessions and the younger age bands run 45 minutes; the older age bands and the scholar, professional and world-class tiers run 60.

Five. Below about ten, the emphasis is heavily on movement quality, learning and enjoyment rather than physical output, and the report is written accordingly. We would rather assess a six-year-old honestly than not at all. But if you are looking for a verdict on a six-year-old, we are not the right people.

On the day

4 questions

Day one: short timed sprints, agility work tested on both sides, jump tests, some running endurance work, and football-specific tasks with a ball, with video captured. Day two: questionnaires, a learning-and-retention task, guided decision scenarios, behaviour observed across the session, and repeats of selected physical measures. Every test is demonstrated before it is performed.

Safety rules are written into the standard, not left to the day. Testing stops if an athlete reports pain, dizziness, discomfort or any injury symptom, and jump testing stops if landing quality deteriorates. We take medical history, injury status, medication and allergies at onboarding, and run a readiness check on arrival. Athletes are supervised at all times, distances are measured and lanes checked before the session, and there is a first-aid kit, water and an incident procedure on site. Your child is told plainly that they can stop at any time.

Tell us at onboarding and tell us again on the day. Every test is demonstrated first, nobody is pushed through anything to produce a number, and an assessor is required to stop if a child appears distressed. A nervous session is recorded as a nervous session, because that context changes how the results should be read.

Tell us before you travel. Testing an unwell or injured child produces a result that is wrong and a retest baseline that is worse than useless.

You can move a booking yourself from your account with at least 48 hours' notice. If it happens on the morning itself, email or call us. We would rather find another date than test a child who should be at home.

After the assessment

5 questions

A written report covering all five pillars, the evidence behind each score, the key performance data with units and method, comparison against the relevant benchmark where the data supports it, consistency findings, current strengths, two or three priority development areas, a recommended programme, a retest date, and your recorded data-sharing permissions.

The report is walked through with you in a separate feedback conversation, once the assessor has worked through the results. Your reports and results are kept in your online account.

We will not use those words, because they are not a finding and they are not ours to make. What a report can say is that a current profile does not meet the threshold for a particular pathway right now. When it says that, it comes with what would need to change, guidance on the level of football that suits your child today, and an option to be assessed again. A report is a snapshot with a plan attached. It is not a verdict on a person, and we will not let it be read as one.

No. Nobody is a colour. The bands describe an assessment, not a child: blue, green, amber and red across a 0-100 score. In our own operating standard the rule is written in plain terms: red and amber identify priorities for targeted support, they are not permanent labels. Every band comes with a plan and a date to be measured again.

No. Firmly, no. We do not offer, imply or estimate a probability of signing, an academy place, a professional contract, a future transfer value or an injury outcome. Our own standard forbids unsupported certainty of exactly that kind. If a service offers you a percentage chance that your child will be signed, that number was invented.

The development plan, delivered either by us or by your own coach using the plan, then a retest using the same protocols, typically every 6 to 12 weeks for a pre-academy athlete in an active programme. The retest tells you whether what you have been doing has worked. That is the whole point of writing it down in the first place.

2 questions

Only people who need it for their role, under your recorded permissions. Sharing a report with a club, a scout or a school requires your consent, recorded separately from your consent to be assessed. You can withdraw a permission at any time and we record the withdrawal immediately. Data is never sold and is never used to train third-party AI models.

The data controller is Bruce De Rouche BG Holding Ltd, company number 16893112. Assessment records, reports and health information are kept for six years after the last assessment, and enquiry correspondence for twelve months after the last contact. To ask what we hold, to correct it or to have it deleted, write to admin@brucederouche.com.

Video is part of the technical assessment and part of how we check our own assessors. It is consented to separately from the assessment itself, and you can decline it without declining the assessment.

Footage is kept for twelve months after the retest it was recorded for, or deleted sooner if you ask. It is seen only by the assessors working with your child and the people who check their scoring. It is never used in marketing or in coach training unless you have given a separate, clearly worded consent for exactly that.

Ask us anything the page does not answer.

We will answer it in writing.

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